Corporate Wordmark

The DJ Family wordmark is rendered in English with a traditional serif, embodying the dignity of tradition and the value of trust passed down through generations.
The primary color, Glory Gold, symbolizes accumulated achievements and glory, while the vision color, Tomorrow Blue, reflects the company’s philosophy of looking toward the future through technology.
Together, these two colors illuminate each other, harmoniously conveying the past and the future, achievements and vision.
On a luminous screen, they reveal our vision, expressing an innovative and progressive brand identity.

Exclusive Color

• Glory Gold

  Brilliant achievements brought about by accumulated technology

• Tomorrow Blue

  A successful tomorrow designed with trust

• Infinity Black

  The foundation of an infinitely expanding world

• Bright White

  Hope that illuminates the world with bright light

The exclusive color not only represents the unique image of the DJ Family brand, but also is applied to signatures and other design elements, playing a key role in shaping DJ Family’s visual identity.
Since brightness and saturation may vary depending on the medium, careful attention is required when using it.

Usage Guidelines

• Clear Space: Maintain a minimum margin of 1/2 the logo height around the logo.
• Prohibited to use: Use of Tomorrow Blue on dark backgrounds, arbitrary color changes (metallic gold or blue finishes allowed), logo proportion changes/rotation/distortion, adding shadows/outlines, and use at low resolution.